Pulser to light Kisumu for Madaraka festival
As you read this, the Pulse and Pulser teams together with the new Vybez FM radio station are down in Kisumu city ready to roll out one of the biggest extravaganzas in the local showbiz calendar this year.
Also down here is the President of Comedy Africa, Eric Omondi, music performers Khaligraph Jones, Aramide, Nazizi, Karun, Ame Viana, Nairobi Horns Project, The CBK Music, Mazzi and S.O.U.L. Purpose as well as The Ancient Robotz. Chriss Darlin and his Dohty Family are also part of the mix.
This being the fifth Madaraka Festival, massive showbiz action is expected to take place at Kisumu Beach Resort tomorrow and carry over into Sunday, in a one-of-a-kind festival that brings together musicians, creatives, and fans to the Lake city, Kisumu, for the first time, after it started in Seattle, US, in 2014.
“Since 2014, Madaraka Festival has attracted more than 7,000 patrons and reached over three million people digitally. We look forward to this amazing opportunity to strengthen One Vibe’s work, deepen the relationship between East African communities, Diaspora and Standard Group PLC and foster our growing partnership through this weekend festival,” says Atieno Otieno, Co-Producer of Madaraka Festival at the prestigious Museum of Pop Culture at Seattle Center opposite the Gates Foundation Headquarters.
“Madaraka Festival is modelled after Iceland Airwaves; a festival that directly correlated to a tenfold increase in Iceland’s tourism levels, now contributes 16 per cent to the country’s GDP, and help(ed) to vault tourism to the top of Iceland’s domestic industry,” she remarks.
“We are excited to invite Standard Group PLC and specifically the Pulser magazine to build a partnership with us and bring Africa’s finest musicians and creatives together with world renowned artistes, filmmakers, and innovators for a celebration of music and civic purpose,” Atieno adds.
One Vibe Africa, the brainchild behind the festival promotes social welfare and economic empowerment through innovative cultural programs and events that decrease neighborhood tensions, community deterioration and juvenile delinquency.
"Pulser is here to drive a new era of vibrant, inspiring, engaging, diverse and practical 360-degree approach to entertainment and lifestyle medium in Africa. We are glad to work with like minds who can support this vision and are glad to work with One Vibe Africa in this festival. This is just but one of the partnerships we are looking to work with the aim of reaching our audiences and sharing experiences through inspiring, compelling and truthful content,” says the Pulser Editor, Stevens Muendo.